Pea Protein Market Global Opportunity Analysis and Industry Forecast-2025

09 Oct 2018 – Global Pea Protein Market is expected to reach USD 313.5 billion by 2025. Peas are the seeds from pod fruit pisum sativum, rich in protein that plays important role in animal feed and human food. It has a great amino acid profile. It is obtained by refining proteins in yellow peas. It helps to reduce cholesterol, increase muscle, lower blood pressure, and improve satiety. Moreover, 55-65% pea proteins are globulins and 18-25% albumins and the pea plant improves soil fertility.

About 22-23%, proteins are found in pea seeds. Main pea storing proteins, convicilin, legumin, and vicilin are globulins and represent 65-85% of total proteins. The Pea Protein Market is estimated to grow at a significant CAGR of 17.4% over the forecast period as the scope and its applications are rising enormously across the globe.

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Changing lifestyle by accepting healthier lifestyle, rising anxiety towards lactose intolerance, expansion of nutraceutical industries, and high demand for gluten free products are documented as major factors of Pea Protein industry that are estimated to enhance the growth in the years to come. However, lack of awareness among populace regarding pea protein may restrain overall market growth in the coming years. Pea Protein Market is segmented based on type, form, application, and region.

Textured, isolates, concentrates, and other types could be explored in Pea Protein industry in the forecast period. Isolates sector estimated to lead the overall market with substantial market share in the coming years. This may be because of its use as texturizing agents in meat goods as it has good water-binding characteristics, high amino acid content, high solubility, and extraordinary emulsification.

The two main forms of Pea Protein are wet textured and dry textured that could be explored in the forecast period. Dry textured pea protein sector accounted for the substantial market share of Pea Protein and is estimated to lead the overall market in the coming years. This may be because of rising use in bakery products, nutritional health supplements, and meat. In addition, liquid textured sector is estimated to grow at fastest pace in the years to come.

The market may be categorized based on applications like snacks & bakery products, beverages, dietary supplements, meat extenders & analogs, and others like confectionery & meat enhancers could be explored in the forecast period. Dietary supplements sector accounted for the substantial market share of Pea Protein in terms of volume and is estimated to continue its dominance in the coming years. This may be because of expansion of nutraceutical industry in developing countries, growing awareness among populace regarding nutritious and healthy diet, and rising domestic consumption of nutritional supplements. Also, bakery sector is estimated to grow at fastest pace in the coming years.

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Globally, North America accounted for the substantial market share of Pea Protein in terms of volume and value and is estimated to lead the overall market in the coming years. The reason behind the overall market growth could be high demand for gluten free products in the United States, increasing concern regarding cardiovascular diseases, and growing sports nutrition industry.

Instead, Europe and the Asia Pacific are also estimated to have a positive influence on the future growth. Europe is the second largest region with significant market share. However, Asia Pacific is estimated to grow at fastest pace with the highest CAGR in the foremost period. The aspects that may be ascribed to the growth comprise rising awareness among food & beverage producers and high demand in developing countries like India and China as pea protein have high nutritional value.

The key players of Pea Protein Market are Sotexpro, A&B Ingredients, Nutri-Pea Ltd., Farbest Brands, Axiom Foods Inc., Roquette Freres, and The Scoular Company. These players are concentrating on inorganic growth to sustain themselves amongst fierce competition. As companies all over the world have to believe that alliance with a market would permit them proportional market existence and authority to declare the leadership position.

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Saffron Market Dynamics, Forecast, Analysis and Supply Demand 2014–2025

24 Sep 2018 – The global Saffron Market is expected to grow at a CAGR of 12.0% by 2025; thereby crossing USD 2 billion within the specified timeframe. Saffron is grown in Mediterranean environment having cool to chilly winters with warm and dry summers followed by little or no rainfall. It even withstands -100C and could be grown in chilly winters. The cultivation is highly dependent on corn size and density and planted in summers. Corn size leaves a significant impact on production of new offspring, hence larger the corn, larger is the daughter corn that particularly raises the potential for higher yield in following years.

Saffron market is driven by factors such as increase in demand from medical and cosmetic sector on accounts of its popularity and usage as a health supplement. Rise in popularity of saffron use in cosmetics adds to the market growth. Saffron is significantly used in treatment of asthma, dry skin, and whooping cough, which again marks its commercial importance.

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The saffron industry is segmented on the basis of application such as food, cosmetics, and medical. Food accounts as a large segment contributing to the market growth. It is largely used as a food ingredient in dairy and confectionary industry to add essence to the taste of food. On the other hand, widening scope of food sector is likely to open new horizons for use of saffron in food.

“Medical” segment is expected to gain a substantial share in the market growth due to significant effects of saffron for dry skin and cough. “Cosmetic” segment will demonstrate a rise in CAGR due to increase in use of saffron for in face gels, for stretch marks, and also as an anticonvulsant gel.

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Geographical analysis for saffron market includes North America, Latin America, Europe, Asia-Pacific, Middle East & Africa. Asia-Pacific’s saffron industry dominates the global scenario due to rise in saffron production, import and export, and growth in consumer demand. North American and European markets are expected to gain a significant CAGR in the forecast period due to increase in use of saffron for medical and cosmetics. Prominent players in the saffron market include Gohar Saffron, Rowhani Saffron Co, Iran Saffron Company and Saffron Business Co.

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Europe And Asia Rice Noodles Market Latest Trends and Future Study by 2022

17 Sep 2018 – Europe And Asia Rice Noodles Market is anticipated to reach USD 3.6 billion by 2022. Rice Noodles are offered in cuisines as frozen, fresh, or dried system. Gluten free noodles are similarly made obtainable for individuals who tend to be allergic to gluten. The factors that propel the growth of the Europe And Asia Rice Noodles industry include increasing consumer demand from developing economies comprising India and China, convenience of smaller packet sizes at lesser charges, and growing working population. Europe And Asia Rice Noodles Market is anticipated to grow at a significant CAGR in the upcoming period as the scope, product types, and its applications are increasing across the globe.

Europe And Asia Rice Noodles industry may be explored by product type, end users, and geography. The market may be explored by product type as Wide noodles, and Thin noodles. The Europe And Asia Rice Noodles Market could be explored based on end users as Online Stores, Food Service Outlets, Supermarkets/Hypermarkets, and Others. The “Supermarkets/Hypermarkets” segment led the Europe And Asia Rice Noodles industry in 2015 and is anticipated to maintain its dominance by 2022.

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Europe accounted for the major share of the Europe And Asia Rice Noodles Market Size in 2015 and will continue to lead in the forecast period. The factors that could be attributed to the growth includes increasing necessity for cultural cuisine among customers, and capacity of being a better substitute to fried noodles.

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Some of the key players that fuel the growth of the Europe And Asia Rice Noodles industry comprise American Roland Food Corp., JFC International, Nan Shing Hsinchu, Eskal, Cali Food, Mandarin Noodle Manufacturing, Nature soy, Ying Yong Food Products, Leong Guan Food Manufacturer, D. Food Products, Lieng tong, Foodle Noodle, L&W Food Corp., Thai Kitchen, Thai Preserved Food Factory, and Others. The leading companies are taking up partnerships, mergers and acquisitions, and joint ventures in order to boost the inorganic growth of the industry.

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Europe Meat Snacks Market Size, Share, Growth, Analysis and Forecast 2025

7 Sep 2018 - Global Europe Meat Snacks Market is predicted to reach USD 4.59 billion by 2025 owing to the growing awareness concerning healthy lifestyle along with rise in demand for healthier protein snacks. Meat snacks are made by marinating meat in a curing solution and drying it. The curing solution contains antimicrobial effects preventing the growth of harmful bacteria. Meat processed in this way offers a unique flavor and extends the shelf life of meat snacks.

The strong flavor of meat snacks is accredited to the concentrating effects of the moisture removal process. Meat snacks manufacturing process comprises initial meat preparation, preparing of curing solution, meat processing and curing, and quality checking & packaging.

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The demand for meat snacks in Europe is predicted to rise speedily since the Europe meat snacks industry is still in its growing stage. The emergence of Jack Link's jerky product has changed the landscape of Europe meat snacks market. Also the growing demand for Jerky has gained traction for major snack manufacturers in this region. The introduction of various product forms like handmade sausage crisps is projected to impact the market remarkably in the forecast period.

The supermarkets and hypermarkets are the favored distribution sources for manufacturers due to bulk buying. Speedy growth of e-commerce portals with home delivery services is estimated to outshine the existing distribution dynamics, thereby restricting the growth of hypermarkets and supermarkets.

The rise of European meat snack industry is primarily attributed to the increase in demand for animal protein, rising meat consumption and inclination towards convenience food. Nevertheless, the factors restraining the growth of the market are stringent regulatory compliances, volatile beef prices and change in consumer preferences. The Europe meat snack market is also facing new trends like increase in merger & acquisition, emergence of gourmet meat snacks brand, and rise in demand for beverages with unique flavors.

European meat processing sector is largely dependent on wide commercial retail chains, which leads an aggressive price competition forcing meat processors to reduce margins gradually. This occurs in spite of growing cost of fodder due to increase in raw materials. Despite everything, Europe is facing an upward trend in consumer spending on meat and meat products. Since the price hike affected the consumers’ demand, the meat processors were also forced to reduce margins significantly for stabilizing price increases in consumers’ part. European meat snacks industry is categorized on the basis of product, distribution channel, and region. Based on product, the market is divided into Jerky, Meat Sticks, Pickled Sausages, Ham Sausages, Pickled Poultry Meat, and others. On the basis of distribution channel, the market is divided into convenience stores, supermarkets &hypermarkets, grocery stores, restaurants, and others.

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Regionally, European meat snack market is segmented as Germany, United Kingdom, France, Italy, Switzerland, Austria, Spain, Belgium & Luxembourg, Netherlands, Russia, Turkey, and Rest of Europe. Owing to New Product Development(NPD) and presence of major manufacturers, Germany is projected to dominate the market in the forecast period.

The prominent players in Europe meat snacks industry are Bell Group, Cremonini Group, IZICO, Jack Link's Europe GmbH, King Elite Snacks, Kepak Group, Danish Crown, Nutreco N.V., Windau, Kerry Group, MeatSnacks Group, CampoFrio Foods Group, Espuna, Citterio, and Winterbotham Darby.

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Global Omega 3 Supplements Market is anticipated to reach USD 57.07 billion by 2025 owing to the growing application along with increasing demand from the infant formula. Omega 3 supplements (also known as ω-3 fatty acids or n-3 fatty acids) are combination of polyunsaturated fatty acids that are important for multiple functions in human body. Few types of omega 3 supplements are found in food products like shellfish and fatty fish, others are observed in vegetable oils and rest are found in dietary supplements.

Omega 3 supplements are also linked to healthy aging throughout life. Recently researched, EPA and DHA (eicosapentaenoic acid and docosahexaenoic acid) are being associated with fetal development, Alzheimer’s disease, and cardiovascular function. Human body is unable to produce omega 3 supplements from the marine sources and therefore it becomes necessary to obtain high amount of protein through fish-oil and fish products. EPA and DHA are not only essential for the fetal development but also necessary for neuronal, immune and retinal function.

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Rising environmental pollutants that are affecting the marine life are the reason for the increased production cost of products. Some market players are opting to substitutes like plant-based and krill-based by including krill oil, fish oil, etc. to control product costs. These products possess medical benefits like improving heart health, lowering the blood pressure and reducing triglycerides, which are also likely to boost the demand for krill oil.

The growing demand from end-users and the rise in awareness among consumers concerning healthy eating and health benefits of omega 3 supplements are the major drivers of omega 3 supplement industry. However, the strict regulations and high cost are projected to hinder the market in the forecast period.

Additionally, Asia Pacific are estimated to register considerable growth in comparison to saturated markets of North America and Europe. Omega- 3 supplements market is also expected to reduce due to low cost of vegetative sources like vegetable oils, soya products and nuts & seeds. The production from these vegetative sources is currently on the rise form the global economies.

Several factors like government efforts to educate consumers and offer superior healthcare services and urbanization are projected to fuel the use of omega 3 supplement products. Additionally, growing consumer willingness to spend on the omega-3 supplement products are estimated to display a positive outlook on the omega 3 supplement market. The rising opportunities from the sports nutrition market owing to growing preference for leading an active lifestyle along with rising awareness for about omega 3 benefits are projected to play major role in the growth of omega 3 supplements industry.

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Omega 3 supplement market is categorized on the basis of product type, source, application and geography. On the basis of product type, the market is divided into DHA (docosahexaenoic acid), EPA (eicosapentaenoic acid), and ALA (alpha-linolenic acid). DHA is predicted to dominate the omega 3 supplements industry followed by ALA and EPA. In terms of source, the market is segmented as nuts & seeds, marine, vegetable oils, and soya products. On the basis of application, omega 3 supplements is divided into pharmaceuticals, dietary supplements, food & beverages, infant formulas, pet food and fish feed.

Geographically, omega 3 supplements market is segmented as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America is projected to hold larger share of the market in the forecast period. The key omega 3 supplements industry players profiled here comprise Omega Protein Corporation, Royal DSM, FMC Corporation, Croda International Plc, Cargill Incorporated, OLVEA Fish Oils, GC Rieber Oils, Polaris, LuhuaBiomarine (Shandong) Co., Ltd., and Pharma Marine AS.

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Sorbitol Market Growth Analysis, comprehensive analysis, Emerging Trends 2020

Industry Insights

The global Sorbitol Market size was 1.96 million tons in 2015. Rising demand for artificial sweeteners with low-calorie content in food & beverages on account of increasing health awareness is expected to promote industry expansion over the forecast period. Growing demand for sorbitol as a functional ingredient in food & beverage, personal care, pharmaceutical, and chemical manufacturing will augment industry growth over the forecast period. The increase of the food & beverage sector in China, India, and Brazil on account of growing number of retail stores and supportive regulations to promote investments will create immense market potential.

The growing usage of artificial sweeteners in pharmaceutical applications including chewing tablets and syrups in the U.S., Germany, France and Japan will promote industry size over the forecast period. However, the laxative effect associated with sorbitol is expected to restrain industry growth. Rising consumption of natural sweeteners in the food & beverage industry in light of their low price and easy availability is projected to hamper market growth. Furthermore, increasing market penetration of artificial sweeteners including stevia, aspartame, mannitol and xylitol in applications including beverage, bakery goods, pharmaceuticals, personal care and chemical industries is expected to pose a challenge for industry expansion

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Product Insights

Liquid sorbitol was extensively used and accounted for 82.7% of the global volume in 2015. Growing applications of the product in the formulation of syrups, solvents, and gels on account of its sweetening effect will propel market growth over the forecast period. Moreover, its increasing use as an excipient for pan coatings in the healthcare sector as they exhibit excellent solubilizing property will promote demand.

Crystal product forms are expected to witness moderate revenue growth owing to high usage in manufacturing mint tablets, chewing gum, polydextrose and other sugar free-foodstuff including dried squid thread, roasted fish fillet, shrimp ball and frozen raw fish.

Application Insights

Toothpaste is projected to witness volume gains at a CAGR of 3.9% owing to increasing consumption of sorbitol for preventing dental problems including tooth decay and cavity issues. Demand for personal care products was 656.2 kilo tons in 2015. Rising use of the product as a sweetening and thickening agent in the formulation of personal care products. Chemical is expected to witness significant revenue growth owing to increasing application in biofuel, as well as rocket fuel, will promote demand over the forecast period.

End-Use Insights

Increasing demand for toothpaste, mouthwash, skin creams, and chewing gums in light of product innovation by FMCG manufacturers including P&G and Unilever will open new market avenues. Also, high refractive index of sorbitol is expected to promote the product used in the formulation of transparent gels.

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Downstream Opportunity Insights

Sorbitol is projected to remain a favorable chemical intermediate for the production of a broad range of goods including propylene glycol, ethylene glycol, glycerol, and isosorbide. Shifting preference from synthetically derived raw materials to natural products in the chemical industry in light of rising concerns over greenhouse emissions is expected to promote the use of sorbitol as a replacement to polyols.

Regional Insights

Asia Pacific accounted for 51.5% of the overall volume in 2015. The high prevalence of toothpaste and vitamin C manufacturing facilities in China, Japan and India is projected to have a positive impactNorth America is projected to foresee volume growth at a CAGR of 2.9% as a result of increasing demand for artificial sweeteners in the U.S. and Canada. Furthermore, rising awareness towards adverse effects associated with normal sugar has been promoting market growth.

Competitive Insights

Key industry participants include Roquette, Sorini, American International Foods, Archer Daniels Midland, Cargill Incorporated, Ecogreen Oleochemicals GmbH, Gulshan Polyols Ltd. and Tereos Syral. In October 2014, Cargill entered into a joint venture with Arabian Agricultural Services Company, a Saudi Arabia-based food company, to establish starches and sweeteners business in Saudi Arabia.

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Animal Feed Antioxidants Market Growth by Manufacturers, Major Application Analysis & Forecast To 2022

Industry Insights:

The global Animal Feed Antioxidants Market size was valued at USD 183.4 million in 2014. Rising meat consumption as a result of increasing awareness toward protein diet is expected to promote the importance of good quality feed ingredients for livestock. Antioxidants are mainly used in animal feed industry for providing protection of essential nutrients such as vitamins, fats, and pigments from deterioration. Furthermore, these ingredients are capable of extending the storage period as well as the durability of animal feed.

Increasing number of reporting incidences of contagious diseases including foot-&-mouth disease and avian flu among livestock is expected to have a substantial impact. Furthermore, rising spending toward inclusion of cattle management technology in the dairy farming sector of UK and Ireland is expected to expand the application scope in the near future. Over the past few years, the agriculture industry of developing countries including China, Brazil, and India have been witnessing significant rise owing to increasing expenditure on crop yielding technology. This favorable trend in agriculture sectors is expected to ensure access to corn as well as oilseeds as raw materials to manufacture natural ingredients for the animal feed industry.

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 Livestock insights:

Poultry was the largest market, accounting for 34.3% of global share in 2015. Rising demand for frozen chicken as a result of increasing importance of convenience food is expected to increase the consumption of antioxidants among livestock over the forecast period.

Over the past few years, the governments of South Africa and Nigeria have been initiating various policies aimed for the improvement of poultry farming on a domestic level. The above mentioned favorable policy toward the development of poultry farming on a national level is expected to open to increase new applications over the projected period.

The market demand for cattle was 16.0-kilo tons in 2015 and is expected to witness significant gains as a result of increasing outbreaks of diseases including Bovine spongiform encephalopathy (BSE). Furthermore, animal feed antioxidants demand in aquaculture was USD 16.9 million in 2015.

Product insights:

Synthetic products forms held a market volume of over 50% in 2015. They are used on account of excellent stability as well as enhanced shelf life as compared to natural counterparts. Furthermore, low prices of synthetic ones as a result of their high market visibility as a product is expected to have a positive impact.

Natural antioxidants are expected to foresee volume growth over 4% as a result of stringent regulations aimed at limiting the scope of synthetic counterparts for reducing greenhouse gas emissions. However, the predominant consumption of the oilseeds in direct food consumption is expected to decrease the availability of feedstock to the feed ingredients processors.

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Regional Insights:

Asia Pacific was the largest market, accounting for 51.5% of global industry share in 2016. The firm foothold of the farming base of cattle, pork and poultry species in China, India, Australia and New Zealand is expected to have a positive impact on the market. However, low adoption rates of antioxidants in unorganized cattle farming sector of developing countries including China and India is projected to hamper the industry growth.

North America market was valued at USD 46.6 million in 2015. The increasing importance of anti-oxidation property for ensuring the durability and high-shelf life for the finished goods in meat processing sector of the U.S. is expected to play a vital role in expanding the market reach in the near future.

Rising disposable income and urban population growth in Middle East countries are projected to increase the demand for derived animal products including meat and dairy derivatives. As a result, livestock vendors are expected to establish new farming units on a domestic level and thus likely to increase the usage of feed ingredients over the forecast period.

Competitive Insights:

Key vendors include DSM Nutritional Product LLC, Adisseo, DuPont, ADM, Novozymes, BASF, Zhejiang Medicine Co. Ltd., Kemin Industries and AB Vista. Product innovation and the establishment of strategic partnerships with ingredient suppliers are expected to remain key critical success factors for industry participants during the forecast period.

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Pet Food Market Landscape, Methodology, Development, Analysis And Forecasts To 2022

Industry Insights

Global Pet Food Market size was estimated over USD 70 billion in 2014. Stringent regulations regarding nutritious and quality food for pets is likely to fuel demand for these products. The market is driven by many factors such as rapid humanization of pets, increasing trend of nuclear families, and rising awareness regarding pet health. Increasing ownership of pets and development of e-commerce as an upcoming distribution channel is expected to boost demand over the forecast period.

Raw materials used in the manufacturing of the pet food are seeds, suet, plant derivatives, meat, insects, and others. Other components used are vitamins, additives, and essential nutrients. Many owners are buying organic pet food products for their pets to improve their health. The demand for organic ingredients with good nutrition profile is expected to boost market growth.

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Product Insights

Dry fod was the major product segment in the pet food market and accounted for over 8,000 kilotons in 2014. The dry product contains high nutritional value ingredients which help in puppy’s growth. The growing demand for these products has led to many manufacturers adding them to their product portfolio. Snacks products are projected to witness moderate growth over the forecast period. Growing demand for nutritional foods coupled with concerns of obesity among pets due to consumption of snacks is expected to reduce their demand over the forecast period.

Application Insights

Dog pet food accounted for over USD 42 billion in 2014. The growing preference for the dog as pets is expected to propel demand for these products. Rising urbanization and increasing disposable incomes are some of the major factors which are expected to have a positive impact on market growth. In 2014, cat food application segment contributed over 30% in terms of volume. The presence of amino acids in these supplements is expected to boost the demand for these products.

Regional Insights

In 2014, the demand for pet product in North America was over 7,500 kilotons. The demand in the region is driven by growing number of nuclear families adopting pets such as dogs, rabbits, turtles, and cats. The rising dog population in U.S. coupled with growing trend of adoption of small dogs is anticipated to drive market growth.

The demand in Asia Pacific is expected to grow rapidly at a CAGR of 3.6% from 2015 to 2022. The demand in this region is driven by China, India, Vietnam, and Japan The presence of a large number of low-cost products is expected to boost market growth. Healthier and better quality products, shorter product lifecycles, product innovation and convenience are the major factors driving the demand for these products.

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Competitive Insights

The market is dominated by Nestle SA, Proctor & Gamble, Colgate-Palmolive, Marc Inc., Del Monte. The other industry participants include Mogiana Alimentos SA, Uni-Charm Corp., Total Alimentos SA, Agrolimen SA and Nutriara Alimentos Ltd.

The market is oligopolistic in natures as top 5 companies account for more than 40% of the global share. Companies are involved in extensive R & D for new product development to improve their offerings and gain maximum market share.

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Seed Treatment Market Application Estimates, revenue, Demand and Analysis By Region 2020

Industry Insights
Global Seed Treatment Market was valued over USD 3.00 billion in 2013. The rising research and development initiatives aimed at improving the potential of seed potential of genetic yielding is expected to drive market growth. The increasing cost of farm level seed treatment coupled with rising fertilizers and pesticides price are some of the critical factors expected to drive the market demand. The number of farmers looking at seed treatment is expected to grow rapidly over the forecast period owing to the introduction of new technologies that promise high yields and agronomic performance

Seed treatments are used to provide protection against soil & seed-borne diseases and infections. These procedures help in increase resistance against infections from pathogens owing to which the demand is expected to remain high over the forecast period.

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The formulations and registrations of seed protection products take a lot of time resulting in a huge cost for manufacturers. Rigid government protocols about the usage of ingredients and registration of these products can act as a major restraint to the market growth over the forecast period.
 Crop Type Insights

The crop segments in the market comprise Corn, Soybean, Wheat, Canola and Cotton. The largest share was held by corn on account of growing application of corn in the manufacturing of biofuels and starch derivatives.

Canola is projected to witness the market growth at CAGR of 10.3% from 2015 to 2020. Canola used in the manufacturing of biofuels and the oil extracted from canola is attracting attention as it is free from cholesterol and contains low saturated fat content.

Treatment Type Insights
Insecticides treatment dominated the seed treatment market share by accounting over 50% globally in 2013. Seed protection is used to protect the crops from bacteria, rot, fungi and aphid. Insecticide treatment is economic and includes simple execution practices owing to which its demand is expected to grow over the forecast period.
Nonchemical type expected to be a fastest growing segment with a CAGR of 10.3% from 2015 to 2020. The demand for non-toxic type is increasing because of growing adoption of organic farming techniques. Increasing awareness regarding harmful effects of seed treatments to human health and surrounding environment is expected to drive the demand for non-chemical treatment.

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Regional Insights
North America is the largest regional segment and accounted for more than 40% of the overall market share in 2013. The growing demand for corn and soybean in the manufacturing of biofuels is expected to drive market demand. The demand in Asia Pacific is anticipated to grow rapidly at a CAGR of 10.6% from 2015 to 2020. Rising awareness among farmers coupled with growing investments in R&D is expected to drive demand for these techniques.

Competitive Insights
The key players in the seed treatment market are Bayer and Syngenta which contributed over 60% of the total global market share in 2014. The other industry players include Monsanto, DuPont, Nufarm and BASF. The industry is highly concentrated owing to the presence of a large number of small and large manufacturers. Manufacturers are now focusing on production of high-quality products coupled with an investment in new product development and getting patents registered.

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Global Rice Protein Market Size Was Estimated Over 11 Kilo Tons 2015-2025

Industry Insights
The global Rice Protein Market size was estimated over 11 kilo tons in 2015. Rice protein is an important type of a plant protein and is derived from brown and white rice varieties. The unique amino acid profile of these additives is driving their application in end-use industries such as pharmaceuticals and cosmetics.

Rice protein finds its application in the manufacturing of functional foods, dietary supplements, energy bars, and sports & energy drinks, owing to which the demand is expected to grow rapidly over the forecast period. The absence of artificial sweeteners and chemical additives has led to manufacturers preferring rice protein over soy and whey.

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Product Insights
On the basis of protein content and processes, rice protein products are segmented into isolates and concentrates. In 2015, isolates dominated and accounted the majority of the market, in terms of value and volume in product segment. Isolates separate proteins from the foods, resulting in the low amount of fat, fiber, and carbohydrate intake in the final product.

The demand for concentrates is expected to grow rapidly as they are cheaper and possess the ability to replace similar products. Concentrates are proven nutritious and healthier than whey due to which consumers have adopted concentrates over whey. The growing demand for sports nutrition products is expected to further augment demand for concentrates over the forecast period.
Application Insights
Major applications of rice protein include pharmaceuticals, cosmetics, food & beverages, and animal feed. In 2015, food & beverages application segment dominated the market by accounting over 50% of the global volume. Growing demand for products such as supplements, dairy alternatives, and sports drinks is anticipated to act as a major driver.

Growing awareness regarding benefits of plant-based medicines is likely to act as a major driver for growing demand in pharmaceuticals. The rising health awareness regarding nutrition-related deficiencies is expected to boost the demand for rice protein in pharmaceutical manufacturing.

Regional Insights
North America accounted for over 47% of global market owing to high demand from food & beverage industry. The presence of a large number of manufacturers coupled with the high adoption rate of new products is expected to boost market growth.

Asia Pacific is expected to be the fastest growing region due to growing disposable incomes in emerging economies of China and India. Increasing awareness regarding healthy lifestyles coupled with growing demand for protein-based nutritional foods is likely to fuel market growth over the forecast period.

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Competitive Insights
The key players in the market are Nutrition Resource Inc., Axiom Foods Inc., AIDP Inc., and RiceBran Technologies. The product nature of rice protein is responsible for the industry is highly concentrated and highly competitive.

The key players have adopted inorganic development strategies such as partnerships and agreements with distributors and suppliers to increase market share. Plandai Biotechnology has entered into an agreement with AIDP Inc. to sell their products in developed markets of U.S. and Europe.

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